Stop Sounding Fake

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In today’s email (746 Words | 3 Min 3 Sec read):

Today’s Read

Overview

First of, I wish you all a merry christmas, filled with joy and happiness.

I hope you had a great time with family and loved ones.

If you did, may next year be the same, if you didn’t I hope next year will be better.

Here we go.

Michael Maslansky’s The Language of Trust tackles a big problem:

how do you communicate in a world where no one seems to trust anyone anymore?

He argues that trust isn’t about what you say, but how you say it. The book breaks this down into practical steps to help you connect, persuade, and rebuild credibility. Get the book here.

The Trust Crisis: Why Nobody Believes You

Let’s start with the problem. Trust is at an all-time low.

Maslansky points to scandals, misinformation, and corporate greed as the culprits. People have been burned too many times, so they’re skeptical by default.

Think about it: when a company says, “We care about your privacy,” do you believe them? Probably not. And that’s because they’ve broken the trust before—or someone like them has.

Here’s a quote that sums it up:
"It’s not enough to say the right thing; you have to say it the right way to the right person."