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In today’s email (805 Words | 3 Min 17 Sec read):

Today’s Read

Overview

In The Lean Product Playbook, Dan Olsen gives us a clear, hands-on guide to creating products that genuinely connect with users.

The key concept? Product-market fit.

Olsen believes this is the foundation of a product’s success: finding that “sweet spot” where your product meets real customer needs and fits well into the market. Get the book here.

Why Do Products Fail?

Olsen opens with a critical point: most products fail because they don’t solve real problems or meet customer needs effectively.

Too many products get built on assumptions, not on validated feedback. Olsen argues that, to succeed, you need to validate ideas and test solutions every step of the way.

“Product-market fit is not a one-time task but a continuous journey,” he writes.